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Feb 26, 2026
3 Creative Videos to Learn From
Well, 2026 is starting with a bang! I haven't had a first quarter this busy in about 3-4 years. I just booked another big partnership and need to do about 1.5 months of work in the next 4 weeks to make it all happen.
Feeling very fortunate, and as I've previously written, I suspect the boom has to do with brands positioning themselves as being anti AI and supportive of 'artists who make things'.
I'll probably dig into this more soon, but I also suspect that me being hired often has less to do with the size of my social media pages and more with being trustworthy as a creative professional. I think I've positioned myself well as an obvious choice when brands need creative, flashy-yet-handmade visuals for their products.
But that's enough about me. I thought it would be fun to introduce a recurring section where I highlight 3 videos that have recently caught my eye and sparked inspiration.
Turns out there's still an endless amount of creativity to explore with one person and a camera:
Three Creative Videos
Photographer YouLookGoodToday gives a masterclass in marketing with this delightfully clickbait-y hook before showing off his skills (and advertising his business). Watch on Instagram
Jonathan Vine reinvents a tired genre by creatively combining full body outfits and close-up accessories into a single capture. Watch on Instagram
Craighill Company sells us a pen by obsessively breaking down how nearly every pen clip eventually fails and why theirs won't. Watch on Youtube
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