My New Content Strategy

Long story shot, bigger monthly pieces.

(Over the past month, my schedule has been jam-packed making ad content for Google's Pixel 9 Pro to run on TikTok, as well as a campaign for Patreon)

I don't know if it's exhaustion from nearly a decade of posting short videos, the ebb and flow of being an artist, or just something in the air, but I'm really motivated to give more time to bigger videos.

Rather than freely churn out scroll-stopping, 5-second clips, my plan moving forward is to spend each month diving deeper into production on some larger ideas that have been stewing in my brain.

Maybe a compilation of effects? Creating an animated character in a minute-long short? A longer YouTube video detailing some visual effects process?

Follow along with my experiment

First up for the rest of September and all of October will be a compilation of short clips in which I creatively vanish myself. Very similar to my compilation of turning into random objects. One thing I've been really bad at is creating supplementary content - documenting my progress, sharing behind-the-scenes clips, or posting comparisons of the final effect with raw footage. So I'm keeping my first month-long project fairly simple to better explore how to add in that extra stuff.

👉 As always, I get to openly experiment with what works and what doesn't to an audience of over 9M people. I'll keep updating with the creative process of each project and its success or failure with posting online in various ways.