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✨ Creative Output ✨

by Kevin Parry

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HOW is Your Video Posted?

Jul 18, 2024

Jul 18, 2024

One of my advantages in the creator space, including this blog, is that I have an online audience of 9M+ and get to share content experiments with you. So let's try something with a new post (I'll follow up next week):

I'm currently wrapping up a quick visual effects trick. I had hoped to include it today, but will need another day to finish it. So what I've decided to do is experiment with how it will be posted.

I've always been fascinated with the context of how an image or video is posted online. There's a difference between a picture of a happy dog and a picture of a happy dog captioned that it's been rescued after years on the streets. Just take a look at the importance of Title and Thumbnail on YouTube.

I've largely posted my visual effects tricks without any context - simply giving them a short, descriptive title. But for this new one, I thought I'd experiment by sharing it on TikTok with the context of 'rate this transition'. I might literally add that as a text caption for the first few seconds of the video. In this way, I'm inviting people to either praise or roast my editing abilities.

There's a fine line between engaging context and clickbait, and I'm comfortable adding 'rate this transition' is genuine enough to not venture into disingenuous. I've gone down that road and try my best these days to avoid clickbait-y posting.

So that's the experiment! I'll post it within the next few days and follow up next week with the results.

Related posts:

The great behind-the-scenes experiment.

Software and process.